Role

Founding Product Designer

Tools/Skills

Figma, Prototyping, iOS

Team

1 Software Engineer

Timeline

March 2025 -

I’ve been conducting research with Professor Chilton and the team on training AI to understand and generate humor — gathering and scraping comedic data to study how models interpret timing, absurdity, and tone. These findings shaped how we approached the Humor Project’s design and framing around “what makes AI funny.”


Through this research, I wanted to design an experience that makes AI humor feel fun to consume, not just generate — blending data-driven insight with the social mechanics of entertainment apps.

AI IS JUST NOT FUNNY

Despite its rapid progress, large language models still struggle with humor’s emotional nuance and originality.

CONTEXT

Understanding how humor travels across platforms.

RESEARCH AND INSPIRATION

STUDYING SOCIAL HUMOR FLOWS

Reddit’s nested humor threads informed comment interactions

TikTok’s quick feedback loop inspired the ‘react instantly’ flow.

Tiktok

Reddit

DESIGNING A FUNNY, SOCIAL AI EXPERIENCE

Combine generation and consumption — users can both browse and create.

Encourage engagement loops through reactions, saves, and sharing.

Keep the humor curated, relatable, and culturally aware.

As the founding designer, I aimed to build an iOS app that lets users browse, react to, and share AI humor effortlessly, while also creating content within the same flow.

GOALS

QUESTION

These six insights helped us identify what makes humor feel human, social, and worth sharing — and shaped the foundation of the product.

NEEDS

WHAT WE LEARNED ABOUT HUMOR

Humor rewards creativity

Snackable content travels further

Tap, scroll, react → no cognitive load

Collaborative humor increases engagement

Not everyone laughs at the same thing

Humor spreads fast in short formats

Humor needs low effort to consume

Humor feels fun when co-created

Humor is subjective

Users want to remix, caption, or add their spin

Humor is social currency

People share jokes to connect + signal personality

Make humor feel lightweight, replayable, and worth sharing.

CONCEPT DEVELOPMENT

DEFINING A NORTH STAR FOR AI HUMOR

🌟
Scroll
Laugh
React
Create
Share

DESIGNING A FUNNY, SOCIAL AI EXPERIENCE

Combine generation and consumption — users can both browse and create.

Encourage engagement loops through reactions, saves, and sharing.

Keep the humor curated, relatable, and culturally aware.

As the founding designer, I aimed to build an iOS app that lets users browse, react to, and share AI humor effortlessly, while also creating content within the same flow.

GOALS

QUESTION

MAKING HUMOR INTERACTIVE

MAKING HUMOR INTERACTIVE

As the founding designer, I aimed to build an iOS app that lets users browse, react to, and share AI humor effortlessly, while also creating content within the same flow.

DESIGN ITERATION

Designed and prototyped an iOS humor app with full interaction flows.

Created a scalable framework for humor curation and user reactions.

Established a design system for tone, timing, and caption placement.

This early direction focused on clarity and hierarchy—creating a lighter, faster interface that still supported tagging, labeling, and note-taking without overwhelming the user.


Continue model fine-tuning with Professor Chilton’s team.

Onboarding

@ Frich

Next Steps

Launch closed beta for testing humor quality and social behavior.

Outcomes

Explore expansion into short-form AI sketches or meme remixing tools.

OUTCOMES AND NEXT STEPS

DID THE JOKE LAND? + WHAT’S NEXT

© Renee Saw

Contact

Resume